For over 20 years, Red Bull has been lying to consumers by using the slogan “Red Bull gives you wings,” and now they’re paying $13 million dollars for not ACTUALLY giving you wings. Lucky for you, if you’ve bought a Red Bull even once in the last 12 years, you’re eligible for a $10 cash settlement, or (surprise, surprise) $15 worth of free Red Bull.
It all started when the Plaintiff, Benjamin Careathers claimed he had been drinking Red bull since 2002, but felt mislead by the brand’s slogan, which insinuates increased performance, concentration and reaction speed. The claim stated, “Such deceptive conduct and practices mean that (Red Bull’s) advertising and marketing is not just ‘puffery,’ but is instead deceptive and fraudulent and is therefore actionable.” News flash, dude: sugar will make you hyper, but you won’t turn into Superman. You won’t fly. In reality, you’ll probably get a sugar high and crash in a couple of hours.
In defense of their product and marketing tactics, Red Bull issued the following statement:
“Red Bull settled the lawsuit to avoid the cost and distraction of litigation. However, Red Bull maintains that its marketing and labeling have always been truthful and accurate, and denies any and all wrongdoing or liability.”Would you claim your money if you drank Red Bull? (100 words)